Hi loves! First, I’d like to thank all of you from the bottom of my heart for your sweet wishes on the engagement!! I am THRILLED and could not be more excited to tell you the story and am working on a post now!
OK, now to take it down a couple notches- cuz it wouldn’t be us if we didn’t keep it real! I want to chat a bit about blogger burnout. What exactly is blogger burnout? That feeling when you’re constantly feeling uninspired- whether it’s writing, creating content, or even making captions! Sometimes you feel like you can’t please everyone (or anyone for that matter) and you get really down on yourself. After our rebranding we thought we were going to crush it for sure! With some annoying Instagram changes it seems we are losing followers left and right and pair that with extremely low engagement and we felt really disappointed. This is where you really can’t take these things to seriously and need to shake it off. At the end of the day there are going to be silly algorithms and people who will unfollow you for no reason and you can’t let that define you. You are not your Instagram followers or your likes.
That being said- let’s talk about ways to battle blogger burnout:
Take a break and unplug- Trace and I both went home for a week last week and it was SO nice not to worry about posting, liking, commenting etc. We just unplugged and enjoyed time with our families and friends. While blogging is a HUGE part of our lives, we both work full time, have social lives, and other hobbies we enjoy outside of blogging! Know when to unplug and realize that the Internet is going to be there waiting when you get back.
Keep a journal- This one is huge for me! It’s not so much a journal but more of random notes, lists, and scribbles. Anything that’s on my mind I’ll jot it down and sometimes I don’t even think about it again but it helps to get it down on paper.
Say No!- this one can be tough. Most of us get a decent amount of e-mails/DMS soliciting paid or unpaid sponsored posts. A lot of times we will agree to gigs that we want nothing to do with just to look more legit or even make a quick buck. When the time comes to create the post or do the work we dread it and wonder why we ever agreed to. Make it easy on yourselves and just.say.no.
Create your inner circle- The blogging community is a strange place filled with crazy competition but at the same time the most amazing supportive girl group ever. We’ve met some unreal girl bosses (and guy bosses, to be fair) and we love being able to ask advice and get honest advice. Stop comparing yourself to other bloggers because everyone has their unique point of view and do your own thing! It’s exhausting to keep up with the competition and you’ll never make everyone happy.
We are lucky enough to have each other to lean on during blogger burnout spells and couldn’t be more grateful for our little blogging community space! Have you experienced blogger burnout? If so, how did you deal with it?